{"id":46039,"date":"2026-05-29T13:09:44","date_gmt":"2026-05-29T11:09:44","guid":{"rendered":"https:\/\/polinex.cluster021.hosting.ovh.net\/index.php\/2026\/05\/29\/ferrari-unveils-luce-to-public-in-rome-amid-backlash-over-electric-deb\/"},"modified":"2026-05-29T13:09:44","modified_gmt":"2026-05-29T11:09:44","slug":"ferrari-unveils-luce-to-public-in-rome-amid-backlash-over-electric-deb","status":"publish","type":"post","link":"http:\/\/polinex.cluster021.hosting.ovh.net\/index.php\/2026\/05\/29\/ferrari-unveils-luce-to-public-in-rome-amid-backlash-over-electric-deb\/","title":{"rendered":"Ferrari unveils Luce to public in Rome amid backlash over electric deb"},"content":{"rendered":"<p>\n<br \/><\/p>\n<h2><strong>Ferrari Luce goes on public display in Rome on 30 May<\/strong>.<\/h2>\n<p>Italian luxury automaker Ferrari will present its first fully electric car, the Luce, to the public in Rome on Saturday 30 May at the\u00a0Vela di Calatrava\u00a0complex\u00a0in Tor Vergata.<\/p>\n<p>The four-door, five-seater Luce, with a \u20ac550,000 price tag, was co-designed by Ferrari&#8217;s Centro Stile and LoveFrom, the creative collective of British designer Sir Jony Ive, best known as Apple&#8217;s former chief design officer.<\/p>\n<p>Powered by four electric motors producing 1,050 horsepower, the Luce reaches 100 km\/h in 2.5 seconds and has a top speed of 310 km\/h, with first deliveries expected in the fourth quarter of 2026.<\/p>\n<h3><strong>How to see the Ferrari Luce in Rome<\/strong><\/h3>\n<p>The car was\u00a0unveiled on Monday\u00a0at the same futuristic venue, and the public event on Saturday is free to attend, with registration required at\u00a0a dedicated website.<\/p>\n<p>The programme runs from 16.30 to 22.30, with a light show inside the structure scheduled for 21.00.<\/p>\n<p>Before the public opening, Ferrari carried the Luce on a high-profile tour of Rome&#8217;s institutionspresenting the car to Italy&#8217;s president Sergio Mattarella and to Pope Leo XIV.<\/p>\n<p>The week of events in the Italian capital coincides with the anniversary of Ferrari&#8217;s landmark victory of the Grand Prix of Rome, to 25 May 1947, courtesy of driver Franco Cortese.<\/p>\n<h3><strong>Controversy<\/strong><\/h3>\n<p>The Luce has\u00a0provoked a backlash\u00a0from investors, politicians and the brand&#8217;s own former president, Luca Cordero di Montezemolo, who warned that the car risked destroying a legendary brand and called for the Prancing Horse logo to be removed from it.<\/p>\n<p>Italy&#8217;s deputy premier and transport minister Matteo Salvini was equally scathing, posting on X that the car looked nothing like a Ferrari and questioning what company founder\u00a0Enzo Ferrari\u00a0would make of it.<\/p>\n<p>Following the car&#8217;s launch, the company&#8217;s shares\u00a0plunged in Milan and New York before recovering some ground in recent days.<\/p>\n<p>Ferrari has positioned the Luce as an addition to its existing thermal and hybrid range rather than a replacement for any current model.<\/p>\n<p>It is the first fully electric vehicle to be built entirely at the company&#8217;s Maranello facility, and, at over five metres in length with seating for five, it marks a significant departure in form from the two-seat sports cars with which the brand made its name.<\/p>\n<p><em>Photo Ferrari<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ferrari Luce goes on public display in Rome on 30 May. Italian luxury automaker Ferrari will present its first fully electric car, the Luce, to the public in Rome on Saturday 30 May at the\u00a0Vela di Calatrava\u00a0complex\u00a0in Tor Vergata. The four-door, five-seater Luce, with a \u20ac550,000 price tag, was co-designed by Ferrari&#8217;s Centro Stile and<\/p>\n","protected":false},"author":1,"featured_media":46040,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[37],"tags":[29548,30037,11472,785,6073,5947,2423,2929],"class_list":["post-46039","post","type-post","status-publish","format-standard","has-post-thumbnail","category-eventi","tag-backlash","tag-deb","tag-electric","tag-ferrari","tag-luce","tag-public","tag-rome","tag-unveils"],"_links":{"self":[{"href":"http:\/\/polinex.cluster021.hosting.ovh.net\/index.php\/wp-json\/wp\/v2\/posts\/46039","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/polinex.cluster021.hosting.ovh.net\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/polinex.cluster021.hosting.ovh.net\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/polinex.cluster021.hosting.ovh.net\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/polinex.cluster021.hosting.ovh.net\/index.php\/wp-json\/wp\/v2\/comments?post=46039"}],"version-history":[{"count":0,"href":"http:\/\/polinex.cluster021.hosting.ovh.net\/index.php\/wp-json\/wp\/v2\/posts\/46039\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/polinex.cluster021.hosting.ovh.net\/index.php\/wp-json\/wp\/v2\/media\/46040"}],"wp:attachment":[{"href":"http:\/\/polinex.cluster021.hosting.ovh.net\/index.php\/wp-json\/wp\/v2\/media?parent=46039"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/polinex.cluster021.hosting.ovh.net\/index.php\/wp-json\/wp\/v2\/categories?post=46039"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/polinex.cluster021.hosting.ovh.net\/index.php\/wp-json\/wp\/v2\/tags?post=46039"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}